Moms win the call: Verizon phone traffic on Mother’s Day soars past Father’s Day

On Mother’s Day, phone lines buzzed with activity as consumers on Verizon’s network called their moms. In fact, they called their moms 5.6% more than they called their dads on Father’s Day.

Not only did more people call their moms, but callers also spent 137.5M more minutes or approximately 2.3M hours on the phone on Mother’s Day compared to Father’s Day, cherishing the opportunity to connect and share their love and appreciation.

Mother’s Day: Calls on Mother’s Day were up year-over-year, with 11.8M more calls taking place on Verizon’s network this Mother’s Day than last year.

• Total calls on Verizon’s network on Mother's Day were up 3.1% from 382.4M calls in 2023 to 394.2M calls in 2024.

• Across these 394.2M calls, Verizon customers were on the phone for 1.7B minutes, equating to approximately 28.3M hours.

Father’s Day: Calls on Father’s Day were down year-over-year, with consumers spending less time on the phone with dad than with mom.

• Total calls on Verizon’s network on Father’s Day were down 0.6% - from 375.5M calls in 2023 to 373.4M calls in 2024.

• Across these 373.4M calls, Verizon customers were on the phone for approximately 1.6B minutes, equating to approximately 26M hours.

Verizon’s Consumer Connections Report explores key moments that capture consumers’ attention; part of the company’s ongoing research into how connectivity is influencing and improving the way we live, work and play. The data provides insights about consumers, their interests, and the ways in which we can continue to connect people to the people and things they need and love most.

For more information or to download the full report, visit verizon.com/consumertrends